The Actually-Useful Lead Magnet Ideas List

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You know how everyone keeps saying “just make a lead magnet” like it’s as simple as breathing, meal planning, or remembering to book the dentist?

Yeah. Nah.

Most lead magnet ideas out there are boring, overcomplicated, or only make sense if you're a “download my blueprint to scale your funnel to 7-figures by Tuesday” kind of marketer.
If that’s not you, congratulations — you’re my people.

This list is for the rest of us:

  • Coaches

  • Allied health humans

  • Mortgage brokers

  • Financial planners

  • Celebrants

  • Consultants

  • Anyone who works with real people in real life

  • People who hate jargon

  • People who like clarity

  • People who want to help instead of hustle

It’s straight-forward, practical, and zero cringe.


This list is a lead magnet… about making lead magnets.
Meta. Useful.
(Yes, you are allowed to steal the ideas inside for your own business.)

You know how everyone keeps saying “just make a lead magnet” like it’s as simple as breathing, meal planning, or remembering to book the dentist?

Yeah. Nah.

Most lead magnet ideas out there are boring, overcomplicated, or only make sense if you're a “download my blueprint to scale your funnel to 7-figures by Tuesday” kind of marketer.
If that’s not you, congratulations — you’re my people.

This list is for the rest of us:

  • Coaches

  • Allied health humans

  • Mortgage brokers

  • Financial planners

  • Celebrants

  • Consultants

  • Anyone who works with real people in real life

  • People who hate jargon

  • People who like clarity

  • People who want to help instead of hustle

It’s straight-forward, practical, and zero cringe.


This list is a lead magnet… about making lead magnets.
Meta. Useful.
(Yes, you are allowed to steal the ideas inside for your own business.)